Entertainment | whybegee | Yoav B. Guttman

How did fifty people end up in a Tribeca studio on a Sunday afternoon, eating brunch, and watching cartoons from childhood? ‘Cache Cache.’ French for hide and seek, Cache Cache, the artisan collective of four women, held its second event, ‘Brunch & Cartoons,’ further launching itself into the underground and trendy stream every New Yorker strives to find.

*© Olivia Paschkes | www.olivia-edwards.com*

Central to the Cache Cache brunch event was ‘bringing back things of the past you can enjoy as an adult,’ said Chef de Cuisine and Co-founder Rosey Alvero. While it’s easy to see why cartoons bring back memories of the past, the food was just as critical, featuring home made pop tarts, twinkies and ding dongs.

The four women founders all met while living in the same apartment building on Thompkins Square Park. They decided to bring together the entertaining culture and food that they had started in their building to a wider audience. The key to this was bringing artists together, but also focusing completely on the local – local artists, local foods and local films. ‘We’re a group of 4 women – that is something that is definitely at the core of our values. There is definitely a mentality of female power,’ says Chloe Callahan, cofounder of Cache Cache.

‘We feel like everyone in New York is all about these home grown mentalities, but do you ever go somewhere and everything is really from New York? People don’t curate. We really wanted to do something that was geared towards truly being a local event – everything is seasonal, people are here because they love New York and they love New Yorkers, they want to support food and film,’ says co-founder Chloe Callahan.

The local mentality with Cache Cache permeates all aspects of the nostalgia they aim to create, driving an intersection of yesterday’s trends with today’s tastes. ‘That’s one of the most fun parts of the whole process,’ says Rosey Alvero, ‘going to do different markets and talking to other people and seeing what’s available. And I’ll say something like ‘oh in five weeks I have this event – is that gonna be available?’ And they’ll know that won’t be available but something else will.’

This is exactly how the beet ketchup, paired with the tater tots came to be. Alvaro was speaking to a local supplier and she said, ‘You don’t have tomatoes but you have tons of beets, I’ll make a beet ketchup.’ At the end of the day, she continues, there is ‘no bullsh-t in the kitchen,’ not in the food and not between the cuisine creators.

As the winter sunlight faded, the local cartoon showcase began, headlined by a sneak preview of ‘The Stressful Adventures of Boxhead and Roundhead.’ Each cartoon was put together by the Ace & Son Moving Picture Company, with company executive Richard O’Connor sharing some behind the scenes insights following the showcase.

*The Ladies of Cache Cache (with Sous Chef Coyd). Image by Jesse Kornbluth*

While the cartoons offered a reprieve from the flavor attack, the highlight of the event was community created by Cache Cache. Callahan, commenting on how the founders put this at the core of their movement, says, ‘It’s an ode to our anonymity. It’s us saying ‘hey you’re gonna have to work a little hard to get in the door and were gonna work hard to keep you here.’’ Almost forgot to mention it – to find the address, you needed the password munchonbrunch.

To find out more about Cache Cache and check out their next cultural local event, visitcachecachenyc.com

This article originally appeared on theculturetrip.com here.

whybegee | Yoav B. Guttman

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